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Commercial production still — the real shoots the .shock Suite is built around

.shock Suite · software for photographers

One workflow that takes a shoot from brief to paid.

Twelve modules that move a commercial or microstock shoot from the first brief through culling, editing, releases, keywording and delivery to every stock agency — then sell the curated best of it direct — all over one shared project library, so nothing is re-exported between steps.

See Suite pricing tag.shock is live Pipeline board
12
modules · one production line
10
live today — camera & rights in development
1
shared project library

Built on the same MySQL platform as dotshock.ai.

Three moves: shoot, process, get paid.

Shoot into the project

Plan the job and bring frames in — tethered or imported — so the whole shoot lives in one shared library from the first click.

Process down the line

Cull, edit, retouch, clear releases and keyword — each module reads what the last produced, with nothing re-exported between steps.

Publish & get paid

Deliver tagged files to every agency in one push, then track downloads and earnings — and what to shoot next.

The pipeline

Twelve modules. One production line, four tracks alongside it.

Files flow left to right along the main line, each module handing off to the next. Skip any step you do not need — start in tag.shock with finished JPEGs, or use publish.shock alone. Alongside it, stats, rights and imla run continuously over the same library — and portfolio.shock sells the curated best of it direct.

Main production line Brief to published — files hand off through the shared project library.

.plan.shock

Plan the whole shoot — concept, shot list, models, locations, call sheets and budget — as one spine, with model-release status built in.

Open plan.shock
Available now (v1) Learn more

.camera.shock

Shoot tethered straight into the project, so frames land in the pipeline as you work.

In Development Learn more

.tag.shock

Generate agency-ready titles, descriptions and keywords for every image, at volume.

Open tag.shock
Available now (v1)v2 — Early Access Learn more
Parallel tracks Always on. Not a step you pass through — these run over the published library and feed back into the line.

.rights.shock

Watch the open web for your published images and flag unlicensed use as it appears.

In Development Learn more

.imla.shock

Generate reference frames and moodboards, or finished stock images, on a credit system.

Open imla.shock
Available now (v1)v2 — Early Access Learn more

.portfolio.shock

The portfolio. Sell the curated best of the archive direct — cleared, release-matched, full resolution, at 100% margin.

Open the portfolio
Available now (v1) Learn more

Why one workflow

A pipeline, not a folder of separate tools.

Most photographers stitch a shoot together across a dozen apps and re-export between every one. The Suite keeps the whole job in a single shared library, so each module reads exactly what the last one produced.

One shared library

Every frame lives once. Cull, edit, release and tag all read and write the same project — nothing is re-uploaded or re-exported between steps.

Skip any step

No module is locked to the one before it. Start in tag.shock with finished JPEGs, or run publish.shock on its own — the line bends to how you actually work.

Tracks that run alongside

Stats, rights and AI generation stay on over the published library — feeding earnings, infringement flags and reference frames back into the line.

Built for photographers who ship at volume.

Microstock contributor

Keyword and ship, daily

Cull thousands of frames, tag them agency-ready in seconds and deliver to every platform in one push — then see which subjects actually earn.

Commercial studio

Brief to released finals

Run client shoots from call sheet to delivered, model-released images in one place — with release compliance tracked, not chased.

Solo photographer

One tool that scales

Replace a stack of subscriptions with one workflow on the free tier, and add modules only as the work grows.

The difference

One workflow, not a stack of apps.

The usual stack

A separate culling app — then export.

A RAW editor — export again.

A retoucher — re-import, re-export.

A spreadsheet for model releases.

A keyword tool + FTP scripts, by hand.

One .shock Suite

Cull, edit and retouch over one shared library.

Model releases matched to faces automatically.

Agency-ready keywords in seconds, at volume.

One push delivers to every agency, formatted.

Earnings & rights tracked — nothing re-exported.

.tag.shock and .imla.shock are available now.

Two modules of the Suite are working tools today — keywording at volume and AI image generation. Start with either; the rest of the pipeline plugs in as it ships.

Open tag.shock Open imla.shock

Pricing

Free to start. Five plans as you grow.

Pay monthly or save with annual. tag.shock runs free on your own API key; cloud plans add managed processing and more modules.

Free
€0/mo

tag.shock on your own API key, the shared library, and a taste of the pipeline.

Most popular Pro
€19/mo

Managed cloud processing across the live modules, at working volume.

Agency
€79/mo

Top-tier limits for studios shipping at scale across every agency.

Starter (€9) and Studio (€39) sit in between. See full pricing & all 5 plans

FAQ

Common questions about the Suite.

What is the .shock Suite?

It's a production-workflow software suite for commercial and microstock photographers — twelve modules that take a shoot from the first brief through culling, editing, retouching, model releases, keywording and delivery to every stock agency, track what it earns, then sell the curated best direct through portfolio.shock. Every file lives in one shared project library.

Which modules are available now?

tag.shock (agency-ready keywording at volume) and imla.shock (AI image generation) are working tools today. plan.shock (shoot planning) and camera.shock are in active development; the rest — cull, edit, retouch, release, publish, stats and rights — ship progressively.

Do I need every module?

No. No module is locked to the one before it. Start in tag.shock with finished JPEGs, or run publish.shock on its own — the workflow bends to how you already shoot.

What does the Suite replace?

One workflow in place of a stack of separate apps for culling, RAW editing, retouching, model-release management, keywording and multi-agency delivery — without re-exporting your files between each one.

How much does it cost?

Five plans from free to agency-scale (€0–€79/month). Start on the free tier and add modules as the pipeline grows. See the full breakdown on Suite pricing.

Which stock agencies and file types does it support?

tag.shock exports platform-shaped metadata for Shutterstock, Adobe Stock, Getty/iStock, Alamy and Pond5, and supports JPEG, TIFF, PNG and all major RAW formats (NEF, ARW, CR3, DNG, RAF).

Is there a free plan?

Yes. There's a free tier, and tag.shock can run on your own Anthropic API key at no subscription cost. Paid plans (Starter to Agency, €9–€79/month) add cloud processing and more modules as they ship.

Can I use my own AI key with tag.shock?

Yes. tag.shock has a free local mode that runs on your own Anthropic API key, so you keep control of AI cost. Cloud plans are available when you'd rather have managed processing.

Does it run on Windows and macOS?

Yes — the Suite runs on Windows, macOS and the web. tag.shock and imla.shock are usable today in the browser; native and tethered modules follow on the roadmap.

20+ years in commercial production 3,000,000+ cumulative uploads across 24 agencies distributed through Shutterstock, Adobe Stock and Getty / iStock

Built for photographers who ship volume.

Five plans from free to agency-scale. Pay monthly or save with annual. Start on the free tier and add modules as the pipeline grows.

See Suite pricing Try tag.shock free
tag.shock is live — agency-ready keywording at volume, free to try. Try tag.shock free